Today I opened another business venture, this time to help businesses make their websites work better.
"Work better" covers a lot of ground, sure. But after toying with the idea for over a year it seems like a good time to put my technical knowledge of search engine marketing and conversion to good use.
The final push was when I met some local business owners last week who had established websites that were making money..yet one had a site where every page had the same page title. Another had no idea that meta descriptions were a key sales tool - they had none.
Basic stuff.
I realized then that even though I spend my time in forums with other geeks and experts in online marketing there were plenty of people who just didn't have the time - or desire - to learn all this. But they did have the ability to hire someone to help them.
So, duh.. I bought a domain and threw a site up. It's at www.HelpYourSite.com and I'm going to focus first on local businesses in Austin, TX and surrounding area. That way I can meet with them regularly, in person, and I think provide a better level of service.
Wish me luck!